Jake Trustin

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Everything to Everyone Means No One To Nobody

When we try to be everything for everybody, we become no one to nobody.

When our whole focus is on pleasing everyone, our time is stolen. Pleasing everyone is impossible. However, when we step back and begin to focus on becoming our best selves and sharing that journey with others, we become something specific and meaningful to a select group of people like us. We begin to create things that are meaningful. When we step back from the crowd and choose to become ourselves, we begin building a platform to which we can share our journey directly with those people who are like us.

But we also have to find out our purpose of ‘why’ we’re creating what we’re creating. Finding that purpose is difficult, and requires going deep within ourselves to find it. If we never step away from the noise, away from the distractions and worries, we may never find it, and no one else can or will find it for us either. We have to find it within ourselves.